For the last four years or so, I have been buying Stonyfield yogurt products–partly because I love yogurt, and appreciate their company’s commitment to sustainable, organic yogurt production, but mostly because I LOVE their Stonyfield Rewards program. If you aren’t familiar with the program, it works like any other rewards program: you buy their products (the packages of which are marked with codes), enter the codes to ear points, and redeem the points for great free stuff. Over the years, I have earned books and toys for my boys, lifestyle magazine subscriptions, as well as TONS of FREE yogurt and kosher toaster pastries. Quite a deal for our family, since we go through about a dozen yogurts a week.
Sadly, I was just on the Stonyfield Web site, and discovered that the rewards program is ending at the end of April. I know the old saying that all good things must come to an end, but I will admit that I had a moment of internal wailing (think Charlton Heston, Soylent Green-style acting: “No, not the rewards program! Why, Stonyfield? WHY?”).
The point of this post? To tell you, dear reader, that if you have any Stonyfield Rewards points, you better redeem them before April 30, 2013. I am guessing that the company will start to run low on the really good rewards before then, so eat your yogurt and redeem your points soon.